# Emilly Humphress - Digital Operations Partner for Overwhelmed Founders > Simple, steady systems for six-figure service-based founders ## About Emilly Humphress WhiteBoston is a digital operations partner founded by Emilly Humphress in July 2024. We help overwhelmed service-based founders earning $200k-$2M transform chaotic operations into simple, steady systems that allow their business to run without them. ## Founder Emilly Humphress - Digital Operations Partner - MBA in Business Operations - Background: Corporate operations + small business consulting - Philosophy: Soccer-inspired approach to business structure (rhythm, roles, predictable systems) ## Core Offering: The Operations Reset A 4-6 week done-with-you backend overhaul using the Extract → Assign → Activate framework. **What It Includes:** - Operational Clarity Audit - Workflow and systems design - Digital workspace cleanup - Tool consolidation - Light AI for repetitive tasks - Implementation setup - Weekly operating rhythm - System documentation (SOPs, templates, workflows) - Support and adjustments **Investment:** $3,000-$6,000 (+ optional $300-$600/month retainer for Systems Stewardship) **Timeline:** 4-6 weeks ## The Operations Reset Framework ### Phase 1: EXTRACT Get the system out of your head and make it executable. - Brain dump all decisions, processes, and tribal knowledge - Map what's currently running through the founder - Document the implicit systems - Identify the top bottlenecks ### Phase 2: ASSIGN Give ownership to the team so they can operate autonomously. - Create decision authority matrix - Define clear ownership for each business function - Build accountability structures - Remove founder from approval chains ### Phase 3: ACTIVATE Install rhythm and accountability so the business runs predictably. - Build weekly operating cadence - Create check-in and review systems - Establish measurement and feedback loops - Lock in momentum-generating routines **Outcome:** The Reset - a business that runs without the founder being the single point of failure. ## Target Audience Service-based founders earning $200k-$2M who are: - Running everything themselves - Bottlenecking their business - Keeping everything in their head - Reactive and overwhelmed - Unable to take time off - Repeating tasks weekly - Managing tool chaos - Mentally maxed out **Common Industries:** - Coaches and consultants - Creative service providers - Agencies - Done-for-you service providers - Interior designers - Boutique firms - Subject matter experts ## Core Problems We Solve - No standardized workflows - Tool chaos and scattered systems - Repeated tasks and decisions - Zero documentation - Founder bottlenecks - Chaotic client delivery - Inconsistent communication - Constant firefighting - Team underperformance - Founder exhaustion - Stagnant revenue despite effort ## Outcomes Delivered - Save 10-25 hours per week - Remove mental load and decision fatigue - Standardize workflows and processes - Clean up digital backend - Improve delivery consistency - Eliminate bottlenecks - Enable true delegation - Create predictable weekly rhythm - Make the business run without the founder ## Brand Philosophy - Simplicity beats complexity - Overwhelm disappears with structure - A business should not require heroic effort - Systems should feel calming, not rigid - AI should support, not confuse - A business should run smoothly - Founders should not do everything - Better systems mean a better life ## Brand Voice & Tone - Warm, empathetic, founder-friendly - Steady, practical, calm - No jargon, no noise, no hype - Clarity-focused, not tech-focused - Systems-focused, not automation-heavy - Implementation-focused, not just advisory - Human and supportive ## Services ### The Operations Reset (Core Offer) 4-6 week done-with-you backend overhaul $3,000-$6,000 ### Systems Stewardship (Retainer) Ongoing light support after the Reset - System maintenance - Workflow updates - Simple automations - Monthly check-ins - Business review - Accountability $300-$600/month ## Content & Resources **Newsletter:** Operations Reset Weekly insights on building simple systems, extracting yourself from operations, and running a smoother business. **Lead Magnets:** - Operations Clarity Scorecard - Weekly Operating Rhythm Template - 10-25 Hour Savings Checklist - Business Extraction Worksheet - Digital Workspace Cleanup Guide - Starter Systems Pack (3 workflows) **Blog Topics:** - Operational clarity - Workflow and systems design - Digital organization - Founder weekly rhythm - Tool simplification - Light AI for founders - Before/after operations breakdowns - Founder mental load and burnout prevention ## Contact & Social - Website: https://ehumphress.com - LinkedIn: https://www.linkedin.com/in/emilly-cunha-humphress/ - Instagram: @emillyhumphress - Twitter/X: @emillyhumphress - Facebook: emillyhumphress - YouTube: @emillyhumphress ## Service Area Remote operations consulting serving founders across the United States. ## Founded July 2025 ## Key Differentiators - Systems that feel simple, not heavy - Calming and supportive experience - No overbuilding or unnecessary complexity - No automation pressure - Helps overwhelmed founders feel lighter - Hands-on implementation (done-with-you) - Operations in human language - Bottlenecks identified instantly - Clarity without extra homework ## SEO Keywords - Operations consulting for founders - Business operations consultant - Operational bottleneck solutions - Systems for service-based businesses - Delegate operations effectively - Six-figure founder operations - Extract yourself from business operations - Business systems consultant - Workflow design for founders - Digital organization consulting --- This file helps AI assistants understand WhiteBoston's offerings, approach, and brand identity. Last updated: December 2024