# Emilly Humphress - Extended LLM Context This file extends llm.txt with practical examples and implementation details. ## Real Founder Pain Points (Exact Language) "I spend half my week cleaning up other people's mistakes." "My calendar runs me. Not the other way around." "I have systems, but none I trust enough to step away from." "Everything breaks when I take a day off." "My team waits on me for every decision." "I'm drowning in Slack messages and firefighting." "I know what needs to happen, but I can't get it out of my head." "We have 12 different tools and nothing talks to each other." "I repeat the same tasks every single week." "My business only works because I hold it together mentally." ## Operations Reset Framework - Detailed Examples ### Phase 1: EXTRACT - Example Outputs **Before:** Founder handles all client onboarding verbally, remembers steps in their head, team asks "what's next?" for every client. **After:** - Complete client onboarding checklist documented - 7-step process mapped in Notion - Email templates for each stage - Decision tree for common scenarios - Team knows exactly what to do without asking ### Phase 2: ASSIGN - Example Outputs **Decision Authority Matrix Example:** - Green (Team Decides Alone): Client scheduling, template emails, routine updates - Yellow (Team Recommends, Founder Approves): New tool purchases, process changes - Red (Founder Decides): Strategic pivots, major investments, team hires **Before:** "Should I send this email?" "Can I book them for Tuesday?" "Do we offer this?" **After:** Team operates independently on 80% of decisions, only escalates true strategic questions. ### Phase 3: ACTIVATE - Example Outputs **Weekly Operating Rhythm:** - Monday: Week planning + priority setting (30 min) - Tuesday: Team check-in (15 min) - Thursday: Progress review (15 min) - Friday: CEO week review + bottleneck identification (30 min) **Metrics Dashboard:** - Marketing: Leads generated this week - Sales: Calls booked, deals closed - Operations: Projects on track, client satisfaction - Finance: Revenue, expenses, profit ## Common Founder Objections & Responses **"I don't have time to document everything."** That's exactly why you need this. We extract it together in structured sessions. You talk, we document. **"My business is too unique/complex for systems."** Every founder says this. Then we map their business in 2 hours and they realize 80% is repeatable. **"What if my team still asks me questions?"** They will—at first. That's why we build the decision authority matrix and train them on it. **"I've tried systems before and they didn't stick."** Most systems fail because they're built by people who don't run businesses. Ours are designed for real founders in chaos. **"Won't this make my business feel rigid?"** The opposite. Structure creates freedom. Rigid is having everything in your head with no room to breathe. ## Before & After Transformations ### Case Example 1: Creative Agency Owner **Before:** - 60-hour weeks - Personally approving every client deliverable - Team waiting on feedback for 2-3 days - Client delivery inconsistent - Can't take vacation **After:** - 35-hour weeks - Team has approval authority with quality checklist - Same-day feedback loop established - Delivery standardized across all clients - Took 2-week vacation, business ran smoothly **Time Saved:** 18 hours/week ### Case Example 2: Business Coach **Before:** - Manually onboarding every client - Repeating same explanations 10x/month - Forgetting client details between calls - Scattered notes across 3 tools - Anxiety before every client call **After:** - Automated onboarding sequence - Welcome packet with FAQs - Client dashboard in Notion (one source of truth) - Call prep template (5 min prep vs 20 min) - Calm, confident client delivery **Time Saved:** 12 hours/week ## Implementation Philosophy **Done Accelerated for You (DXY) Model:** We don't just tell you what to do. We don't do it all for you. We build it together with: - Pre-built templates and frameworks - Guided implementation sessions - Hands-on setup and configuration - Training and handoff - Post-launch support This means faster results without extensive personal labor. ## Tool Ecosystem (What We Work With) **Common Tools We Organize:** - Notion (business operating system) - ClickUp / Asana (project management) - Slack (communication) - Google Workspace (docs, sheets, calendar) - Calendly (scheduling) - Stripe / PayPal (payments) - Dubsado / HoneyBook (client management) - Zapier / Make (light automation) - Loom (async communication) **We Don't:** - Force you to switch tools unnecessarily - Over-automate for the sake of automation - Build complex tech you can't maintain - Recommend tools you don't need ## Methodology Principles **Tasks → Processes → Systems → Workflows** **Task:** Single action (e.g., "send invoice") **Process:** Series of tasks (e.g., "client billing process") **System:** Related processes (e.g., "financial management system") **Workflow:** How systems connect (e.g., "client delivery workflow") **Every System Needs:** 1. Clear purpose 2. Defined owner 3. Success metrics 4. Documentation 5. Regular review cadence ## Founder Operating System (What We Build in Notion) **Core Dashboards:** - CEO Dashboard (weekly view of entire business) - Project Tracker (what's happening now) - Client Hub (all client info and status) - Team Dashboard (who owns what) - Knowledge Base (SOPs, templates, guides) - Metrics Dashboard (KPIs at a glance) **Weekly CEO Review Template:** 1. What moved forward this week? 2. What's blocked? 3. What's the #1 bottleneck right now? 4. What's the fix? 5. What's the priority for next week? ## Common Bottlenecks We Identify 1. Founder approval required for routine decisions 2. No documented processes (team reinvents wheel) 3. Tool chaos (information in 6 different places) 4. Unclear ownership (everyone's job = no one's job) 5. No weekly rhythm (reactive fire-fighting) 6. Client delivery inconsistency 7. Poor delegation (founder does $20/hr work) 8. No metrics tracking (flying blind) ## Service Delivery Model **Week 1-2: Extract** - 90-min Clarity Audit call - Business architecture mapping session - Bottleneck identification workshop - System inventory and assessment **Week 3-4: Assign** - Decision authority matrix creation - Ownership structure design - Team training on new systems - Documentation of processes **Week 5-6: Activate** - Weekly rhythm installation - Dashboard and scorecard setup - Measurement system implementation - Final review and adjustments **Ongoing (Optional Retainer):** - Monthly check-in call - System tune-ups - Workflow updates - Accountability support ## Brand Story (Full Version) I didn't set out to build an operations business. I set out to solve a problem I kept seeing everywhere. I started my career the traditional way—business school, MBA, operations roles inside larger companies. Those environments ran on structure. Everything had a system. Every process had a home. **The business didn't fall apart when someone took a day off.** When I transitioned into working with small business founders, the contrast hit me hard. These were talented, driven people building amazing businesses, but behind the scenes everything was held together with duct tape, guesswork, and sheer founder effort. Their operations weren't broken. They simply didn't exist. Everything lived in their head: client steps, project timelines, decision rules, communication patterns, repeatable tasks, scattered tools. Founders weren't failing. They were drowning quietly and alone. I saw the same story over and over. Brilliant people stuck doing the same tasks every week. No workflows. No clarity. Too many tools. No documentation. Everything reactive. Everything urgent. Everything depending on them. And every founder said the same thing: **"I know this isn't sustainable, but I'm too busy to fix it."** That's when I realized what I'm actually good at: seeing the operational patterns no one else notices and turning them into simple systems that make life easier. I've always loved structure. I see workflows like a soccer field—clear roles, predictable movement, steady rhythm. When everyone knows their part, execution flows. WhiteBoston was built from that philosophy. **A business shouldn't feel heavy.** **Your operations shouldn't stress you out.** **Your week shouldn't fall apart if you take a day off.** **Your team shouldn't need you for every decision.** **Your clients shouldn't feel inconsistency behind the scenes.** Founders deserve a business that supports them, not one that drains them. --- End of extended context.